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Strategic Visual Designer for Impactful Brands

Crafting compelling visual stories that drive engagement and deliver measurable outcomes for forward-thinking brands.

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Brands I've worked with

Portfolio

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Logo Design

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Presentation Design

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Motion Graphics

Areas of expertise

Web & Graphic Design

Creating compelling visual experiences across digital and print mediums

Email Design & Marketing

Designing high-converting email campaigns that drive engagement

Motion Graphic Design

Bringing brands to life through dynamic animations and visual storytelling

About Me

I've been a designer for over 10 years, crafting compelling visual experiences that drive results for leading brands across diverse industries.

Throughout my career, I've had the privilege of working with renowned brands including FedEx, St. Jude Children's Research Hospital, Servpro, Terminix, and the U.S. Navy. Each project has strengthened my belief that great design isn't just about aesthetics. It's about strategic thinking that delivers measurable outcomes.

My approach combines creative vision with data-driven insights to create campaigns that not only look exceptional but also achieve business objectives and resonate with target audiences.

When I'm not designing

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Espresso

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Fishing

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Reading

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Traveling

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Budgeting

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Learning new things!

Let's create something amazing!

Ready to bring your vision to life? I'd love to hear about your project and discuss how we can achieve your goals together.

Carolina Salcedo

Strategic Designer • Visual Storyteller • Results-Driven Creative

Available for new projects.

© 2025 Carolina Salcedo

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